Just say no to crappy stuff

A great blog about how Steve Jobs taught Nike to get rid of 'the crappy stuff', ie. just about everything that is not absolutely necessary for your success.

http://blogs.forbes.com/carminegallo/2011/05/16/steve-jobs-get-rid-of-the-crappy-stuff/

According to Steve Jobs, “People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully. I’m actually as proud of the things we haven’t done as the things I have done. Innovation is saying ‘no’ to 1,000 things.”